10 Years of imito: From Vision to Clinical Reality.

It’s hard to believe, but it’s true: imito is turning 10 years young! What started in 2016 with a big dose of courage, a lot of passion, and the vision to make the smartphone the most important tool for medical professionals has become a true success story. Looking back, it feels almost like yesterday that we wrote the first lines of code for our apps.

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Driven by Purpose: our Year 2025.

This past year, we’ve poured our hearts into defining the new standard for wound assessment. From high-energy events to incredible new partnerships and an unbeatable team that makes it all happen - it’s been quite a ride. Grab a coffee and let's dive into the highlights!

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Alex Okorokov - Motorbiker, Android Dev & Fixer

He has been around since the very early days of imito, built our very first apps, and keeps fixing them to this day. We have been able to count on Alex and his Android skills for nine years now, even though he regularly risks his health jumping over hills.

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"Stop Pressure Ulcer" Day: Every pressure ulcer is one too many.

"Stop Pressure Ulcer": Every pressure ulcer is one too many — we are tackling pressure ulcers with imitoWound, driven by data and quality.

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Anastasiya Lebedev - Product Owner, Journalist & Paramedic

For the past three years, Anastasiya has been our Product Owner at imito. In her interview, she shares what motivated her to also become a paramedic, how dancing led her to learn German, and whom she admires.

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Svetlana Marchenko - Technical Project Manager, Mum & Volunteer

She is used to adapting to the changing circumstances of the world. Now, since April 2025, Svetlana is part of our customer support team, where, among other things, she adapts the wound documentation fields based on individual requests so that each hospital can quickly document exactly the details that are important to its medical staff.

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Michaela Keller - Nurse, Medical Informatics Specialist & Release Manager

In the end, we’ve been already working together for about five years: Michaela first introduced imitoCam at Thurgau Hospital, and now she’s part of our team as a Release Manager. She shares what clinical reality looked like when she was still a nurse, and what matters most to her in her daily work.

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Christoph Harz - Cinnamon Rolls, Neon Tubes & Weightlifting

Christoph is not only our Technical Project Manager, but also a dad, as well as a consumer and producer of cinnamon rolls. He shares stories about his first computers and how he supports a team of cardiologists.

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Laura Döring – Favourite Photographer, Cat Lover & (Event)-Weightlifter

When everything just gets on her nerves, Laura comes up with creative ideas and spontaneously founds her own clothing brand. She was able to pull all of this off because she's a real organisational ace. It's no accident that she's been taking care of event planning for years now.

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“imitoWound actually is crucial.”

What does modern wound documentation look like? Sana Kliniken Leipziger Land show the way – with imitoWound and imitoCam on Apple devices, provided by Bechtle.

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Adriana Godrid - Software developer, diver & clown

For over 10 years, children were very lucky to enjoy Adriana’s positive energy when she still worked as a professional clown. 2 years ago, we lured this sunshine into our business development team - where she now solves any problem quickly.

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DMEA 2025 in Berlin

In 2025, we were once again able to be part of one of the most important digital health events in Europe. Three intensive, inspiring and incredibly valuable days in Berlin lie behind us.

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Manuel Studer - Cancer Research, DeepSeek & Experiments

Our CTO, Manuel Studer, talks about doing experiments in his childhood, what he particularly enjoys doing at imito, and which medical practice he has been supporting with his IT knowledge for 3 decades now.

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Collaboration with Hospital Ingolstadt is entering its next Phase!

imitoCam has been in use at Hospital Ingolstadt since 2018. We are therefore all the more pleased that we have once again been given their trust for the next 5 years and that we can now also support users in wound management with AI and mobile photo and video documentation with imitoWound!

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Chrysanth Sulzberger - from vegetable boxes to HealthTech

9 questions for our CEO Chrysanth Sulzberger after 9 years at imito → Personal learnings from everyday start-up life, endurance runs, and family

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Campus-wide rollout of imitoWound in full swing.

We are delighted to partner with wound care specialists, nurses, and doctors at the University Hospital of Giessen, providing AI-powered wound management solutions. These solutions are seamlessly integrated, ensure data privacy, and are designed to support comprehensive patient care in the clinical setting.

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The imito community continues to grow.

We look forward to supporting users at Regensburg University Hospital with imitoWound and imitoCam in wound management with AI and mobile photo and video documentation on a daily basis!

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“The apps have made our everyday clinical life much easier.”

Statements like these are the result of the daily use of imito at the Asklepios Klinik Wandsbek. But just see and hear for yourself. It will show from three perspectives why our solutions make a real difference.

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‘The informative value and quality of our foot documentation has improved immensely thanks to imito.’

As a long-time customer, the diabetes clinic is now expanding its use of imitoCam and imitoScan across the facility. The Head of Medical Controlling shares how imito’s solutions have streamlined wound documentation in the treatment of diabetic foot ulcers.

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DMEA 2024 in Berlin

Once a year, experts from the digital health industry meet in Berlin. We were there again in 2024 with our digital solutions.

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"The most used app in our everyday lives."

Deciding on new software is a big step. Almost nothing helps better than asking colleagues about their experiences. Some of our customers have been using imitoCam & Co since 2016 - now over 60 clinics in Germany, Austria and Switzerland.

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The imito community continues to grow.

We are delighted to welcome 2 new customers who are now relying on our solutions. Gesundheit Burgenland is introducing imitoWound and Regionspital Surselva AG is now using all 3 of our apps imitoScan, imitoCam and imitoWound.x

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ASCOM Partnerevent in Dresden

At the business workshop for the healthcare sector organised by COM plan + service Dresden and Ascom DACH, we had the opportunity to demonstrate our automatic wound measurement system on the Myco4 live.

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Urgo Medical and imito AG announce strategic collaboration to improve wound care

Zurich, Switzerland, 15 November 2023 - Urgo Medical, a leading  advanced wound care company, and imito AG, a specialist provider of wound care solutions, today announced a partnership to improve wound care. In this context, Urgo Medical launches in its wound app Healico, a new feature called Measure using the automatic wound measurement technology, from imito AG, WoundGenius.

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Area Measurement Methods: Accuracy and Precision

Area measurement methods are used in various clinical practices such as wound management, dermatology, plastic and reconstructive surgery, burn units, surgical specialities and more. Traditional methods are often time-consuming or inaccurate. With this brief overview of existing methods, you will learn how imito solutions provide a safe, effective and fast alternative, directly on your smartphone.

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🦹 The first superpower for your wound analysis 🦸

Our wound measurement has already been clinically validated several times and is used by thousands of users every day. Healthcare professionals have been benefiting from rapid measurement with our calibration markers for years. Now it's time to unleash the first superpower for your wound analysis 🥁 imito's automatic wound measurement will be available in imitoWound from November. The function is explained very simply. Just place the calibration marker next to the wound, take a photo, and you're ready to measure ✅

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Record 10-minute medical videos with your smartphone

imitoCam for neurology departments: With the help of imitoCam, videos are recorded to determine spontaneous motor activity in patients 👩‍⚕️ At the request of our customers, medical staff can now easily record not only 3, but up to 10-minute videos with imitoCam with their smartphone and automatically archive them in the PACS 💪 📁

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Meet Carsten - our Team Lead Business Development

In the new interview, our Team Lead Business Development, Carsten, provides insights into which AI functions have provided WOW moments at the events and that he has the feeling that medical professionals are now being listened to more when it comes to introducing new hospital software. He also reveals what he appreciates about remote work and his 4-day week.

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5 minutes for a wound documentation

Petra Behne & her team at ZURZACH Care now need 5 instead of 20 minutes to document a wound. imitoWound has replaced their old and time-consuming system, in which the wound documentation could not be exported or printed out. As a result, they still had to create an additional handwritten document if someone else took over.

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Easy but secure login: balancing comfort and security

Nurses and doctors need to swiftly document health data with their digital tools, while complying with data security standards. How do you guarantee that the app is ready to go within seconds when the nurse arrives at the patient’s bedside, while ensuring that the patient’s data is always protected?

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"It doesn't always have to be complicated and time-consuming": An overview of the implementation steps of imito apps in hospitals

The implementation of new software in a hospital often adds to the workload and stress of both IT personnel and healthcare workers. Therefore, it is crucial that the implementation process is efficient and straightforward.

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Empowering AI: Harnessing Wound Data for AI Models Development

imito AG has been making strides in the field of wound documentation for years, and we are thrilled to share our most recent successes with you.

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Time management in care: "Can you stand in?"

A thought walk on the subject of time in care.

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App imitoWound agora também disponível no Brasil

O Brasil está entre os 10 países do mundo com maior número de pacientes diabéticos. Atualmente cerca de 16,8 milhões de pessoas. Infelizmente, muitos deles sofrem com feridas crônicas decorrentes da diabetes descompensada. Todos os dias, especialistas em feridas no Brasil atendem esses pacientes e buscam um gerenciamento de feridas de alta qualidade que contribua para o melhor cuidado possível.

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Acting quickly from anywhere: imitoWound at the Adelheid Clinic

Wound expert Susanne Blättler is constantly receiving calls from various clinic departments asking for her opinion. Thanks to imitoWound, she can quickly access her laptop and view wound images and give advice from anywhere. She is also glad to have pre-set options in the wound documentation that she only has to select from.

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Meet Zsuzsi - our graphic designer

Zsuzsi lets imito shine in the best light with her creativity and ideas.  As an economist, she first worked as a marketing specialist before turning her passion for drawing into a profession. Since summer 2022 Zsuzsi has been part of the imito team and works as a graphic designer for the company.

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Wound treatment with the use of artificial intelligence

Wound treatment is a key component of health care. As a result, innovative approaches to predictive, preventive and more personalized medicine (PPPM) are critical in modern healthcare. In this article, you learn how wound treatment with the help of artificial intelligence (AI) contributes to a faster wound healing and the challenges that this presents.

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imito EasyWorklist Success Story: Kantonspital Baden

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imito Team Retreat in Berlin Brandenburg

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Meet Peter - our Product Owner

Meet our Product Owner and iOS developer, Peter.

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imitoWound förderfähig: Pflegepersonal-Stärkungsgesetz (PpSG)

Pflegepersonal-Stärkungsgesetz (PpSG) für ambulante und stationäre Pflegeeinrichtungen ist seit  01.01.2019 in Kraft und ermöglicht, Massnahmen zur Digitalisierung der Pflegeeinrichtungen bis zum 31.12.2023 fördern zu lassen.

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imitoWound saves almost 150 hours per month

The time saving of 15 minutes for each wound assessment reduces the time by more than half! Around 595 wound assessments per month are created at the Sana Kliniken Leipziger Land. That means 148 hours of time saved for caregivers every month.

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imito & DEWU 2022

The German Wound Congress took place in Bremen from May 4th to 6th and imito was there!

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Supporting Wound Care Treatment with Artificial Intelligence

The Geneva School of Health Science (HEdS-Genève), the University of Geneva (UNIGE), and the company imito AG have obtained Innosuisse funding for the development of an application that will support clinical decision-making in the treatment of wounds, intended for healthcare professionals and their training.

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Meet Eugene - our Product Owner

Meet our Product Owner, Eugene.

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Meet Florian - our new Technical Project Manager

A new face at imito! Meet our new Technical Project Manager, Florian.

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Meet Sofia

Sofia Zahia - AI Engineer at imito

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French clinical researcher report “good validity and reproducibility of the imitoMeasure app” in the clinical evaluation of pressure ulcer 

Do Khacet al., compared imito's free app imitoMeasure (iOS, Android) for measuring wounds with ruler and acetate tracing (the current reference standard) in the clinical evaluation of pressure ulcer in a clinical validation study.

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Simplified login, patient selection via barcode

Sign in - lock the phone - sign in again. Who has not experienced this? Or when searching for the patient "John Doe". Which is the right one? This costs valuable time, is prone to errors and is quite annoying. We at imito want to make the everyday work of health professionals as simple and pleasant as possible. This has resulted in two solutions "Simplified login" and "Patient selection by barcode", which are already integrated into all our apps.

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Factors Impacting Clinicians’ Adoption of a Clinical Photo Documentation App and its Implications for Clinical Workflows and Quality of Care

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High quality medical images: imitoCam at Cantonal Hospital Baden

Dr Kristin Kernland Lang reports that imitoCam offers them the following advantages: (1) they can take medical images in very good quality (2) they save a lot of time in their daily work (3) they can view images immediately in their archive

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🎄 imito Wishes Happy Holidays 🤶🏽 and a Happy Start into the New Year 🎊

At this special time of year, we would like to thank you for the successful cooperation and strong partnership as well as for your trust in us, our products and services.

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Wunddokumentation per App, Erfolgsgeschichte aus dem USZ

Die Einführung von imitoCam am Universitätsspital Zürich ist eine Erfolgsgeschichte. Der Artikel im USZinside beleuchtet die Mehrwerte für das Fachpersonal, die Erfahrungen der ICT sowie wichtige Aspekte im Bereich Datenschutz und Sicherheit.

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Ein Bild sagt mehr als 1000 Worte

Start-up des Monats im Magazin Health&Care Management: In einem Interview mit Caroline Heske erzählt Chrysanth Sulzberger wie es zur imito AG gekommen ist und wie es weiter geht.

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Medizin-Apps sind auch für Ärzte hilfreich

Die Krankenkassen-Zentrale in Deutschland (Hrsg. ZVBV e.V.) thematisiert in einem Beitrag das Wirken von imito in dem aktuellen Beitrag "Medizin-Apps: Krankenkassen könnten bald für Kosten aufkommen".

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Retrospect of the imito Team Retreat 2019

Building a corporate culture in a remote company. When team spirit, motivation, enthusiasm and commitment are not just words with good intentions...

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New imito calibration markers for direct wound measurement

This summer, we’ve asked our users opinion on our new Calibration Marker - thanks to everyone again for the valuable input!

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imitoCam aka the clinical Instagram - winner of the start-up slam

The HIMSS Start-up Slam is a 4-minutes live demo showcase of ready-to-implement solutions for hospitals and care providers. The audience formed a clear opinion about the best pitch.

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imitoCam at UKE - ZDF Heute Journal

The German television channel ZDF reported on August 27th 2019, in its news channel "Heute Journal", about the digitalisation strategy of the University Medical Center Hamburg-Eppendorf (UKE) using imitoCam to simplify the everyday life of their medical staff.

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Recap of an imitastic Tour d'Europe 2019

10 trade fairs and congresses, 7 speeches, 4 public live demos and around 6kg of Swiss chocolate distributed along with countless discussions! The #imitorocks #digitalhealth tour through Europe during the first half of 2019 set a new standard.

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Digital hospitals help doctors provide better patient care. Here's why.

"If you show healthcare professionals the potential benefits, their support could mean convincing hospital management to implement your solution”. Read the full interview with Pamina Göttelmann, article by Aisha Schnellmann, published in the blog "Women in Digital Health".

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Smarte Apps erleichtern den klinischen Alltag

Im Januar 2019 erschien ein Artikel von Chrysanth Sulzberger in Competence. Smarte Apps sind intelligente Helfer für die digitale Foto- und Wunddokumentation und die Archivierung von mitgebrachten Dokumenten.

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WhatsApp für Mediziner und Pflegende

Chrysanth Sulzberger erklärt in einem Artikel von Heime & Spitäler wie die imito AG als Zürcher Start-up Workflows innerhalb von Gesundheitseinrichtungen radikal vereinfacht.

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WhatsApp und Instagram für Mediziner

Die IT-Entscheiderfabrik veröffentlicht im VKD-Praxisberichte 2018 vom Verband der Krankenhausdirektoren Deutschlands e.V. ein Artikel mit Chrysanth Sulzberger über die Erfolgsfaktoren der imito AG und wie imitoCam und imitoScan den klinischen Alltag vereinfachen.

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imito #unleashed retreat 2018

The power, the challenge and the face-to-face time of the remote imito team. Once again, a team retreat incubated the unique culture with sports, fun and strategic brainstorming.

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Hands-on FHIR

Unsere ersten Erfahrung mit dem neuen Standard für den Datenaustausch im Gesundheitswesen.

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Ein Bild (im richtigen Kontext) sagt mehr als 1000 Worte

In einem Interview mit Eva Tymko erläutert Chrysanth Sulzberger die Vorteile der mobilen Foto- und Wunddokumentation in der Pflege, veröffentlicht in "Das Magazin der privaten Pflege", herausgegeben vom ABVP.

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imito – ein WhatsApp und Instagram für Mediziner – Bericht auf deutsche-startups.de

Chrysanth Sulzberger im Interview mit Alexander Hüsing von deutsche-startups.de.

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Throwback showcase & imitoCam 3.0 keynote at the University Hospital Zurich

Ein neues Jahr, eine neue Version, ein neues Präsentationsformat. imito setzt mit der imitoCam 3.0 den #unleashed #imitorocks Weg auch in 2018 fort.

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Strong imito #Unleashed Performance Week

Preparing pitches, meeting lots of people, strengthen the network. Our instant reporting about our activities via Social Media grabbed more than a moment. A true imito #Unleashed time. 

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Startup Track at World Health Summit 2017

10 finalists in Berlin, outstanding ideas and innovative business concepts that have the potential to revolutionise healthcare and improve global health. As a selected finalist for the Startup Track of the World Health Summit 2017 under the high patronage of the Federal Minister of Health Germany, Hermann Gröhe, the dense presentation by CEO Chrysanth Sulzberger rocks the stage.

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imito, the clinical photo app and the Swiss eHealth Summit 2017

Review of 2016. Nine Start-Ups line up in front of a critical Swiss eHealth Summit jury to perform the first Start-up Slam Switzerland. The five minutes presentation of imito AG convinced the jury to honour Chrysanth Sulzberger and Manuel Studer with the 1st place and an exclusive presentation slot in 2017 for their radically simplified clinical collaboration with their clinical photo app.

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Smartphone photos worth more than 1000 words? Our tips for medical smartphone photography!

Now that smartphones are a part of daily life, they are becoming a valuable tool for medical purposes too. This article covers a proposal of guidelines patients and medical professionals need to follow in order to effectively use smartphone photography to provide more efficient health care.

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Portrait über Manuel Studer im Walliser Boten

Am 8. März 2017 wurde ein Portrait über Manuel Studer, CTO und imito-Mitgründer, veröffentlicht.

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imitoCam – The result of the survey about clinical photo documentation with smartphones!

Im Frühjahr 2015 haben 482 Ärzte an unserer Umfrage zur Nutzung des Smartphones für die klinische Fotografie befragt. Die wichtigsten Ergebnisse habe wir für Sie als Infografik zusammengestellt.

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Interview with Chrysanth Sulzberger at conhIT 2016

On 19 May 2016, the Healthcare Media Portal published an interview with Chrysanth Sulzberger.

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VDI-Nachrichten: Wildwuchs bei medizinischen Apps

„Die Vermessung von Wunden per Smartphone ist eine der wenigen tatsächlichen Innovationen“. Nach einem Standbesuch während der conhIT 2016 haben die VDI-Nachrichten in diesem Artikel über uns berichtet.

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The “harmless” snap in a hospital?

In this day and age when technology pervades most aspects of our lives, it has become crucial to find ways to regulate it. Ever since the birth of the iPhone in 2007, hand-held electronics have assumed a dominant position in most aspects of people’s daily tasks.

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